SAFFRON LIFESTYLE

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Saffron Lifestyle was established in 1997 to focus on managing and growing a portfolio of international garment and lifestyle brands through dedicated retails outlets across India.
We are a lifestyle company dealing in apparel and non apparel brands. Our vision is to cater an array of the world of fashion for our consumers who love to splurge, relish and enjoy shopping.

Heatwave is about the passion for women’s journeys.

Created to solve the problem of finding the perfect everyday pair of heels with minimal effort, founder GH Tan started his own shoe boutique and manufacturing business to retail his original designs in 1985. In 2001, Heatwave was registered as a trademark brand and promptly expanded. Today, we have over 40 stores in Singapore, Dubai, Indonesia, Malaysia, Philippines, Cambodia, Myanmar, and Qatar.

Above all, we believe that a thoughtfully designed, well made pair of heels can empower the busy modern woman in her daily journeys. We aim to give her confidence and comfort by providing her with good quality, accessibly priced designs that can last from day to night.

Our shoes are essential for every wardrobe and lifestyle, with the simple philosophy that less is more.

SELECTED is a unisex brand Nordic by heart. We create fashion rooted in the leading trends, while positioning ourselves as a strong, authentic brand with a minimalistic expression and a clear focus on quality. We provide the fashion-conscious individuals of today – different as they may be – with contemporary styles infused with edge for an international touch.

SELECTED HOMME epitomizes good taste in every shape and form within modern menswear. We stand for a unique interpretation of the contemporary man, who is both individualistic and confident in his style.

SELECTED FEMME is all about pared down elegance rooted in a Scandinavian aesthetic. All our collections are inspired by iconic women of the past mixed with the essence of our present. The silhouettes are cool but feminine. They are simple yet bold. We do timeless looks full of surprising details. We make fashion you want to keep!

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